SWOT Analysis


Lesson 1 Lesson 2 Lesson 3 Lesson 4 Lesson 5 Lesson 6 Lesson 7 End of Unit Test

Lesson Objectives

Understand the financial objectives for starting a business (D)
Be able to describe a range of non-financial objectives (C)
Analyse the difference or objectives when starting a business or social enterprise (B)

home learning.jpg
Research business bank accounts - what advice would you offer to a small business regarding their banking when starting up

Starter (10 mins)

Make a mind map of all of your marketing ideas.....



Key Words (2 mins)

Add todays keywords to your spreadsheet or book
Screen Shot 2013-11-27 at 10.36.15.png

Information (5 mins)


Strengths
Weaknesses
Opportunities
Threats


Strengths and weaknesses are internal factors and affect the present (what are you good at, what do you struggle with?)


Opportunities and threats are external factors and may change over time (is there a gap in the market, what are your competition doing?)


A SWOT analysis may be created easily in a mindmapping application. Try Mind 42 or MindMup

external image tIoapV1cpybcLoXTmDFaVReMG3c61XZ4F400b4NmwocLitHE-vdB0vpxwxD59AYzA27cX1scLqh4oDkqY7pxBnoczLYlsxw9KBgfZ1D3NH4kjPgf9Dzn


Task (10 mins)

Create a SWOT analysis like the one above for a bouncy castle business that YOU will be running. (This one is for a business that I would be running)


Task (35 mins)


Continue with your business plan - remembering to include your SWOT analysis


Plenary (5 mins)

Green pen your business plan
greenpen.png